Team

Learn more about the talented folks behind Urban Triage, Inc.

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Urban Triage's Squad

Brandi Grayson
Founder, CEO

Brandi Grayson incorporates the practice of embracing goodness into her daily life. Despite life's inevitable challenges, she actively opts for a life abundant with positivity, both in her personal and professional spheres.

Outside of the office, Brandi confronts an exciting yet challenging new reality—homeownership. She recently purchased her first house, fulfilling a lifelong goal of hers. With a touch of creativity from a local contractor, she undertook necessary repairs, transforming the space into a welcoming and cherished home. Alongside this achievement, Brandi revels in the joy of sharing life with a loving partner who seamlessly supports and complements her lifestyle. Adding to the mix, a red-nosed pit bull puppy has nuzzled its way into her family.

Professionally, Brandi thrives in an uplifting and dynamic landscape. In the office, she’s surrounded by a dedicated and passionate team, who never ceases to impress her. At home, she finds quiet sanctuary, spending crucial time and energy shaping the future of Urban Triage and the community it serves.

Brandi Grayson does a little of everything, embracing each role with unmatched energy and fervor. She’s a proud mother of four, a grassroots community organizer, a nonprofit founder, and a small business owner. She’s held titles such as Director of Programming, Analyst, Realtor, and Claims Adjuster, to name a few. She is the Founder, CEO, and President of Urban Triage, Inc., and her own business, Grayson Consulting, LLC.

In 2014, she co-founded the Young, Gifted, and Black Coalition (YGB) and has led Urban Triage as CEO for the last seven years. In this role, she centers on self-awareness and vulnerability as the two key factors to elicit change. Every day, she channels her energy into disentangling our current support networks and weaving new ones—ones based on love and understanding.

Being a bright and powerful catalyst for community change, she was awarded Wisconsin Social Justice Leader of the Year in 2022 and Madison Black Chamber’s Community Leader in 2023. Beyond any professional achievement, Brandi Grayson finds purpose in catalyzing moments of profound transformation within the community around her. Success to her is not a metric worth counting but rather, a story worth telling.

Contact Brandi

Zandra Hagberg
Director of Marketing and Compliance

Zandra Hagberg is a results-driven marketing professional in the non-profit industry, currently serving as Director of Marketing and Compliance at Urban Triage, Inc. Zandra has nearly ten years of experience in developing, managing, and leading demand creation, branding, and thought leadership strategies. She has a passion for building remarkable teams and campaigns and developing and motivating others.


Zandra is responsible for the marketing, communication, compliance, and business development efforts of the organization. In addition to strategic business development efforts, she directs media relations, branding, advertising, social media, and website development. She manages and oversees sponsorships, events, charitable contributions, and more.


Prior to coming on board with Urban Triage, Inc., Zandra served as Chief Operating Officer with Focused Interruption Coalition. She also operates her own consulting practice, JMC Business Solutions, providing logo and brand development for small business startups. Prior to joining the non-profit world, Zandra spent 15 years in the public sector, both in State government and the UW, and nearly 10 years in the private sector as a Real Estate Transactions Specialist and Community Development Consultant.


When Zandra isn’t working, she is enjoying her four grandchildren and six children. She is also a Certified Peer Support Specialist and volunteers her time providing court advocacy support, violence prevention efforts, and combating mass incarceration.


Contact Zandra

Antavia Grayson
Office Manager

Antavia Grayson was born and raised in Madison, Wisconsin, and is the daughter of Urban Triages’ CEO Brandi Grayson. She attended the University of Wisconsin-Milwaukee and studied Business Marketing. Antavia's role as Office Manager and Human Resources for Urban Triage has taught her a lot about the importance of community and the impact this organization has brought to the greater Madison area. 

In her free time, Antavia loves relaxing, taking walks, and spending time with her daughter Nahla. She is very interested in home decor and has an eye for aesthetics. Antavia’s empathetic spirit makes it easy for her to build relationships and connect with people as she has been doing for the duration of working at Urban Triage! 

Ruthanna Hutton-Okpalaeke
Agriculture Program Manager

Ruthanna is the dedicated Agriculture Program Manager at Urban Triage, where she expertly handles all facets of agricultural programming. Her academic journey culminated in a BA in Bio-Medical Science, which she earned from the University of Wisconsin River Falls in 2017. She embarked on an international service adventure with the Peace Corps after her undergraduate studies. Ruthanna served as an Agriculture extension agent for over two years, acquiring valuable field experience and enriching her knowledge in sustainable agriculture practices.

Her professional background is complemented by a variety of roles she has undertaken in laboratory settings and Animal Care. These positions have allowed her to hone her scientific skills and deepen her understanding of biology in real-world applications. At Urban Triage, Ruthanna leverages this combined expertise to drive impactful programs that support Urban Triage's agricultural initiatives.

Deneria Morris
Administrative & Program Support

Deneria serves as the special assistant to the CEO at Urban Triage, providing indispensable support within the Administrative building and collaborating closely with the CEO's executive assistant. A graduate of Madison Memorial High School and UW-Milwaukee, she brings a wealth of knowledge and expertise to her role. Deneria is also a dedicated mother to her biological son, stepmother to one stepson and two stepdaughters, and a doting grandmother to three step-granddaughters. Her family extends to her two cherished dogs, Isis and Free. In her spare time, she enjoys cooking, baking, shopping, and traveling with her significant other, as well as spending quality time with her family and friends.

What Deneria loves most about working at Urban Triage is the organization's dedication to helping the most overlooked individuals in society. She finds great joy in the positive work environment, feeling an immediate sense of fulfillment as soon as she walks through the door each day. Deneria is incredibly excited about the direction in which Urban Triage is headed and feels privileged to be part of the development and growth of the organization, contributing to its mission and future successes.

Katrina Burnett
Homeless Outreach Lead

Katrina Burnett is a dedicated advocate for the homeless community, currently serving as the Homeless Outreach Lead at Urban Triage. Having been with the organization for over a year, she recently received a well-deserved promotion to her current position after demonstrating her commitment and effectiveness in the role of Homeless Outreach Specialist.

In her capacity as lead, Katrina directs the Unhoused Neighbors program, where her responsibilities extend to managing outreach initiatives and building meaningful connections with individuals who identify as homeless within our community. Her work is critical in providing supportive services that span from immediate needs to long-term assistance, including connecting people to suitable housing options. Under Katrina's guidance, the program continues to offer hope and practical solutions to some of the most vulnerable members of our society.

Katrina Kane
Quality Assurance Lead

With a tenure that began in September 2021, Katrina Kane has been an influential part of Urban Triage, initially serving in Rental Support before transitioning to her current role as Quality Assurance Lead. In her pivotal position, Katrina is dedicated to elevating the organization's standards by coaching fellow staff members towards excellence and is tasked with ensuring that services meet established standards of excellence.

As a mother of three—two sons and a daughter—family forms the nucleus of Katrina's world. Her professional journey prior to joining Urban Triage was deeply rooted in the childcare sector, where she devoted roughly five years. Following this period, she enriched her portfolio by working with Madison Metropolitan as a Special Education Assistant. In moments away from her responsibilities, Katrina revels in quality time with her children, partaking in shopping sprees, immersing herself in movies, and savoring the joy of dining out. A testament to her engagement with the organization's mission, Katrina appreciates how Urban Triage serves as a pillar in the community by consistently supporting and advancing societal progress.

Kimi Waller
Housing Coordinator

Kimi is the Housing Coordinator at Urban Triage and has been with the organization since October of 2021. Kimi started her career with Urban Triage as a Rental Support Specialist and was promoted in January of 2023 to Housing Coordinator. She is a mother of 2, her daughter Ja'Tavia and son Daki. Before joining Urban Triage, Kimi was a CNA at a skilled nursing facility for 4 years. Her co-workers describe her as a patient and kind person, and Kimi believes these attributes will be valuable with where Urban Triage is headed.


Money McClarn
Office Lead

Mone'y is the Office Lead at Urban Triage, where she carries out a multitude of administrative duties to ensure seamless operational flow. Her role encompasses extensive support to the Office Manager and entails the crucial responsibility of keeping the housing resource lists up-to-date. What sets her work apart is the passion with which she contributes to the organization's mission—providing unwavering support for the community. Mone'y takes pride in the nurturing environment that the Urban Triage family fosters amongst themselves, an aspect she finds incredibly fulfilling.

Prior to joining Urban Triage, Mone'y honed her professional skills as an insurance agent at Auxiant, equipping her with a strong foundation in client services and administrative excellence. Educationally, Mone'y laid her academic groundwork at LaFollette High School, culminating her studies in 2014.

On the home front, Mone'y is a dedicated mother to a delightful son. She cherishes quality time spent with her little one and has a penchant for travel, music, and enjoying leisurely walks in the scenic downtown area.

Amiah Scott
Marketing Assistant

Amiah is a dedicated Marketing Assistant at Urban Triage, having been with the organization for over a year. During her tenure, she has become an instrumental member of the marketing department. Amiah's contributions range from coordinating marketing events and campaigns to analyzing customer trends and managing social media strategies.

Her passion for community outreach and her expertise in digital marketing have played a pivotal role in amplifying our organization's mission. Amiah's creativity and analytical skills have led to innovative campaign strategies that resonate with our audience and drive our message home. 

With a keen eye for detail and a commitment to excellence, Amiah continues to support Urban Triage in fostering strong relationships within the community and advancing our brand presence.

Tiara Smith
Program Lead

Tiara oversees the Rental Support Specialists to make sure the program runs smoothly. She started at Urban Triage in March of 2022. She graduated in 2016 from Deforest High School and moved to Madison from La Crosse in 2013. Prior to joining Urban Triage, she worked at Animal Cracker Inc. for two years and absolutely loves children. Tiara is completely selfless, so she takes great satisfaction in making others happy. When she is not working, she is taking care of her daughter and has a part-time job, so she doesn't have a lot of free time. She is, however, a big fan of traveling when she can.


Board of Directors

Brandi Grayson
President

Brandi Grayson incorporates the practice of embracing goodness into her daily life. Despite life's inevitable challenges, she actively opts for a life abundant with positivity, both in her personal and professional spheres.

Outside of the office, Brandi confronts an exciting yet challenging new reality—homeownership. She recently purchased her first house, fulfilling a lifelong goal of hers. With a touch of creativity from a local contractor, she undertook necessary repairs, transforming the space into a welcoming and cherished home. Alongside this achievement, Brandi revels in the joy of sharing life with a loving partner who seamlessly supports and complements her lifestyle. Adding to the mix, a red-nosed pit bull puppy has nuzzled its way into her family.

Professionally, Brandi thrives in an uplifting and dynamic landscape. In the office, she’s surrounded by a dedicated and passionate team, who never ceases to impress her. At home, she finds quiet sanctuary, spending crucial time and energy shaping the future of Urban Triage and the community it serves.

Brandi Grayson does a little of everything, embracing each role with unmatched energy and fervor. She’s a proud mother of four, a grassroots community organizer, a nonprofit founder, and a small business owner. She’s held titles such as Director of Programming, Analyst, Realtor, and Claims Adjuster, to name a few. She is the Founder, CEO, and President of Urban Triage, Inc., and her own business, Grayson Consulting, LLC.

In 2014, she co-founded the Young, Gifted, and Black Coalition (YGB) and has led Urban Triage as CEO for the last seven years. In this role, she centers on self-awareness and vulnerability as the two key factors to elicit change. Every day, she channels her energy into disentangling our current support networks and weaving new ones—ones based on love and understanding.

Being a bright and powerful catalyst for community change, she was awarded Wisconsin Social Justice Leader of the Year in 2022 and Madison Black Chamber’s Community Leader in 2023. Beyond any professional achievement, Brandi Grayson finds purpose in catalyzing moments of profound transformation within the community around her. Success to her is not a metric worth counting but rather, a story worth telling.

Alex Lindenmeyer
Board Member

Alex Lindenmeyer is the co-owner of Short Stack Eatery, a community-focused breakfast spot located in the heart of Downtown Madison. Alex and her Short Stack team focus on supporting Black-led organizations and anti-racist work in this community. If Alex is not in the kitchen slinging hot cakes, you can find her fixing bikes as a volunteer bike mechanic at Wheels for Winners or chilling with her dog Murphy.

Catherine Orr
Secretary

Catherine Orr is recently retired from a 20-year career as a professor in Beloit College's Critical Identity Studies Department. She is also co-founder/CEO of Reflective Justice LLC, a DEI consulting firm for higher education. When she's not facilitating conversations about what it looks like to decolonize the curriculum/pedagogy/culture/operations at colleges and universities, she is most likely getting paint, glue, and paper everywhere as she follows her passion for mixed-media art. No matter who she's hanging with, she tries to create opportunities for people to see themselves as equity-driven leaders and regularly talks up the benefits of Black women's leadership to address what ails all of us. She's a runner, a cat guardian, a life partner, and a mom to a 14-year-old who attends LaFollette High School.

Jessica Snyder
Board Member

Jessica is a graduate of Rochester Community and Technical College with an Associate Degree in Health Information Technology and of Madison College with an Associate Degree in Veterinary Technology. Jessica Snyder has been with UW Health since 2010. After a brief career as a Certified Veterinary Technician, she started in the Volunteer Services Department at UW Health coordinating volunteers. After graduating with her HIT degree, she started as a Medical Coding Specialist and three years later promoted to Coding Supervisor, a role she has held for more than seven years now, managing 25+ staff. Jessica is passionate about being a leader who places humanity first and models her management style on Servant Leadership. 

Jessica has been an active volunteer for a number of organizations in the Madison area and has been with Urban Triage since its inception, with her main focus being co-facilitating the Urban Triage Co-Conspirators Workgroup and doing whatever she can to help that program and Urban Triage flourish and grow. In her spare time, she enjoys kayaking, gardening (but not weeding), reading, and spending time with her cats, dog, family, and friends.

Juan José Fonseca Angel
Board Member

Juan José Fonseca Angel is an attorney. He grew up in Bogota, Colombia, but has lived in Madison for over a decade. Juan obtained his law degree from the University of Wisconsin Law School. He is passionate about immigration justice and pro bono work.

Kayla Conklin
Board Member

Kayla Conklin is currently serving as the Talent Management Officer at Park Bank, but her passion for seeking out talent and helping people find their purpose has been prevalent throughout her career. She began as a first-generation college student at UW-Madison in 2014, and immediately was eager to be a part of something on campus. Within one semester, Kayla made the cheerleading team and became a student athlete cheering on the Badgers at every football and basketball game of the season. Outside of school and cheerleading, Kayla supported herself throughout college by working part time at a local non-profit supervising a post incarceration re-entry home.

In 2018, Kayla graduated from UW-Madison on the Dean’s List with a B.A. in Legal Studies and a certificate in Criminal Justice. Kayla joined RISE Wisconsin working with at-risk youth and families to provide sustainability in the community and deter youth from institutions. In addition, she worked part-time at Briarpatch Youth Services serving homeless youth in the local shelter.

It is by no accident that Kayla transitioned to Park Bank, the bank that helps community members find their purpose and lead them to their achievements. Kayla was promoted to join the Human Resources team where she is responsible for recruitment, retention, and development of top talent with a diversity, equity, inclusion lens. With the skills obtained from her M.S., Kayla intends to continue bringing corporate activism and creating inclusive spaces at Park Bank to serve the Madison community more equitably.

Sage Weil
Board Member

Sage Weil is a technologist and entrepreneur focused on voting rights and strengthening democratic institutions.  He previously worked with VoteAmerica on software and programs to register and turn out voters in 2020.  In a previous life, Sage focused on building free and opens source software systems and communities. He was the co-creator and former project lead for Ceph, an open source distributed storage system based on his PhD research at the University of California, Santa Cruz.  He co-founded Inktank in 2012 to productize Ceph for the enterprise and sold the company to Red Hat in 2014, where he worked in the Office of the CTO to shape Red Hat’s overall storage technology strategy.

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